Alabama Golf Association Hires New Media, Marketing & Communications Director

HOOVER, AL (April 5, 2024) – The Alabama Golf Association (AGA) is pleased to announce the hiring of Mikayla King as the Director of Media, Marketing and Communications. King, a Houston, Texas native, will lead the media, marketing and communications efforts of the AGA, Junior Golf Alabama, Southern Golf Association and the Elite Amateur Golf Series.

King gained golf communications experience working with the AGA in the summer of 2020 as a USGA P.J. Boatwright Intern in tournament media and communications.

“The Alabama Golf Association has been fortunate to utilize the USGA’s P.J. Boatwright Internship program to identify talented individuals seeking a career in the golf industry,” stated Andy Priest, AGA Executive Director. “Hiring Mikayla King continues our tradition of hiring former interns to lead our marketing and communications efforts. We are excited to welcome Mikayla back to the AGA team.”

King graduated from The University of Alabama with a degree in Communications and began her career in Columbia, South Carolina as the Marketing Director for the South Carolina Golf Association (SCGA), South Carolina Junior Golf Association (SCJGA) and South Carolina Junior Golf Foundation (SCJGF). During her time in South Carolina, she had the privilege of developing the marketing department for the SCGA and growing the brands of each association and the foundation.

“I am extremely honored to step into this role with the AGA and join such an incredible team,” said King. “The AGA is committed to growing the game and I am eager to continue using my talents to promote and serve the golf community altogether.” 

King began her position with the AGA on March 18, 2024. 

About the Alabama Golf Association (AGA)
The Alabama Golf Association is a 501(c)(3) not-for-profit educational organization founded in 1915 whose mission is to serve and promote amateur golf in Alabama. AGA membership consists of 120 member clubs represented by over 28,000 individuals. The activities and services of the Alabama Golf Association are governed by a Board of Directors consisting of Alabama golfers who wish to serve the game and the association through service. A full-time professional staff of seven individuals handles day-to-day activities.

Based in Hoover, the AGA is the USGA's Allied Golf Association in Alabama conducting national championship qualifying, administering the World Handicap System including the GHIN Handicap service, course & slope rating, and Rules of Golf & Handicapping education. The AGA annually conducts 24 championships; team match competitions for men, women, junior and seniors; AHSAA high school golf championship and the SEC Men's Golf Championship. The AGA manages the Junior Golf Alabama program that is a joint venture between the AGA and Alabama-NW Florida PGA Section.

In addition to competitions, the AGA administers the AGA Scholarship Fund through the Alabama Golf Foundation that is dedicated to assisting young golfers in higher education. Additionally, the Alabama Golf Foundation supports the Youth on Course Alabama program providing facility access to junior golfers and provides funding for the Alabama Turfgrass Research Foundation. In 2016, the AGA earned the Gold Tee Award for “Outstanding Tournament Operations – Small Association” by the International Association of Golf Administrators (IAGA).

Since 1980, the AGA has managed the affairs of the Southern Golf Association which includes conducting the historic Southern Amateur Championship and Southern Junior Championship, in conjunction with the SGA Board of Directors. AGA staff also administers day-to-day operations of the Elite Amateur Golf Series. For more information about the Alabama Golf Association, visit

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Media Contact:
Mikayla King
Manager of Media, Marketing & Communications
Alabama Golf Association

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Alabama Golf Association
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Phone: (205) 979-1234
Fax: (205) 803-6518
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